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Mercedes-Benz S63 AMG Coupe

Mercedes-Benz has released its first advertisement for the S63 AMG Coupe, and well, it’s a bit weird. It shows the S63 blazing along a runway, accompanied by the throbbing sound of its 5.5-liter, twin-turbocharged V8.

All told, the imagery is pretty standard, showing the car from inside and out in a pretty, highly stylized manner. What’s strange, though, is the poem that plays over the video and audio. We think it describes a tiger or panther. It definitely uses the phrase “feline musk.” Oh, and the narrator sounds like Vincent Price’s voiceover from Michael Jackson’s “Thriller” video.

Take a look below for the video and the poem, written for Mercedes by “Betty Stewart” (in quotes, so sayeth the press blast), and then head into Comments and let us know what you think of this nearly two-minute spot.

Continue reading Mercedes S63 AMG Coupe’s ‘feline musk’ impregnates the air

Mercedes S63 AMG Coupe’s ‘feline musk’ impregnates the air originally appeared on Autoblog on Fri, 30 May 2014 15:00:00 EST. Please see our terms for use of feeds.

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